For Roofing companies
Storm season leads don't wait for business hours.
After a storm, every roofer's phone rings at once — and homeowners book the first company that responds like it wants the job. Under 60 seconds, every lead, every hour.
Where the leads leak
Three ways Roofing jobs walk away
The storm-week flood
A hundred inquiries in three days. The ones nobody answers by Friday belong to the out-of-town crews.
The inspection that never got scheduled
They asked for a free inspection in April. It's still sitting in your inbox.
The insurance-job slow fade
Claims take weeks. Leads that aren't followed up monthly quietly sign with someone who did.
The fix
One installed system. Every leak plugged.
Each leak above maps to a system we install, test end to end, and have live in about 7 days.
Speed to Lead
Every inquiry answered in under 60 seconds — qualified and booked while other roofing companies' phones ring out.
How it works →After-Hours Coverage
Evenings, weekends, and holidays handled automatically. Urgent issues are flagged so real emergencies still reach you.
How it works →Database Reactivation
Your old estimates and quiet customers, texted one real conversation at a time. $0 upfront — pay per appointment that books.
How it works →Roofing numbers — adjust to yours
How much is hiding in your old leads?
Enter your numbers. We use conservative estimates on purpose — your test campaign proves the real ones.
Typically 70–90% for most businesses
Real-world AI reactivation usually lands 5–15%
Conservative estimate
- Non-buyer leads
- 2,000
- Expected replies
- 200
- Expected booked jobs
- 30
Estimated revenue waiting
$240,000
These are deliberately conservative numbers. Your 300-lead test campaign proves the real ones — and you only pay for appointments that actually book.
Book a Free Leak Audit →Straight answers
Roofing owners ask
Roofing tickets are huge — does pay-per-appointment still work?
Yes, and it works in your favor: the per-booked-appointment rate is priced off what you already pay per lead, not off your job value. One recovered re-roof covers the whole campaign.
Everything else is in the full Straight Answers library →